Google Voice, explained: “
(Cross-posted from the Google Voice Blog)
Google Voice is about giving you more control over your communications, through dozens of features — ranging from call screening to voicemail transcription to the ability to send and receive SMS by email.
While we’ve heard from users that they love our growing list of features, we’re conscious of the fact that Google Voice can seem overwhelming [...]
The Technical Side of PCI DSS: “
What merchants don’t know about the technical side of protecting customer data can be costly.
The Payment Card Industry Data Security Standard (PCI DSS) describes 12 system and procedural requirements for securing customer credit card data that is transmitted, processed, or stored by an online merchant.
In order to accept credit cards as a form of online payment, merchants [...]
Applying Persuasion to Email Creative: “
Persuasion Architecture, developed by conversion optimization gurus Bryan and Jeffrey Eisenberg, is a persona-based approach to marketing. If you know a customer’s ‘buying modality’ (Competitive, Spontaneous, Methodical or Humanistic), you can tailor your design, copy and direct marketing to best persuade that type of personality.
It would be ideal to segment an email list by personality type. You can apply [...]
Get more from Google Apps with Premier Edition: “
Get more from Google Apps with Premier Edition
Google Apps Premier Edition gives your business the business-grade experience with lower total cost of ownership with features like:
* 24/7 phone support
* 99.9% uptime SLA
* 3x more email storage
* [...]
Zend and Varien Partner to Deliver an All-In-One PHP and eCommerce Solution: “Varien’s Popular Open Source Magento eCommerce Software to Ship with Zend Server Community Edition PHP Stack
BARGENTO, PARIS – November 9, 2009 – Zend Technologies, Inc., the PHP Company, and Varien, developer of Magento, the world’s fastest growing eCommerce platform, today announced that they have partnered to make it easier for small- and [...]
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